Searching for the Long Tail

As I mentioned in my previous post, we have a new book out “The Secrets to Working and Making a Living in Spain” which we are hoping will be a best seller over a long period of time. To this effect we decided to eschew the now infamous internet marketing style product launch, wham bam thank you man and onto the next product, and go for the drip feed approach to launching a book.

 
How A Quick Idea Becomes a Six Month Project

I have been working on a project which has seen the light this week six months after conception. But it is interesting to see how a project can develop over time and how “shipping” dates can easily slip as a minor project becomes more and more important.

© 2011 Entrepreneur Solo Suffusion theme by Sayontan Sinha